The Top Five Reasons Why Blogging Increases Your Business

In today’s internet-led world, a blog can increase interest in your business on a daily basis. Forget about advertising or marketing (well, not entirely!), a well-presented and well-written blog can be your ultimate advertising department, without costing the earth.

Reducing the costs of advertising

Whichever way you look at it, creating and maintaining a blog is cheaper than splashing out on a costly advertising campaign. However you choose to go about starting, whoever you decide to use, there is no other package that is as cost effective as using a blogging service.

Enhancing communication capabilities

Probably one of the greatest advantages is its ability to reach thousands of people all over the world instantaneously. There is no other media currently in circulation, which can be as effectively accessed as a well built and well maintained blog. Newspapers and magazines are all bound by geographical locations, where as blog has the potential to reach anyone, anywhere in the world. By using effective tags and keywords, within seconds, you could be placed at the top of search engines across the globe.

A website can offer the same coverage, but it tends to lack the interaction that a blog can offer. A blog offers your client an informal, but direct, place to chat with your company in a real-time situation. You are also able to keep your clients updated with the latest company information and products, without making them feel that they are under any hard sale pressure to buy – an important factor that puts many people off approaching companies.

Improving research abilities

With a blog, potential clients are able to research your company and see the latest products you have to offer on a daily basis. There is nothing worse than looking for something and having to trawl through mounds of useless information. It is able to present information in an ordered and concise way, a valuable tool for any company.

Generating valuable and targeted feedback

Are you worried that you are not stocking the right merchandise or that you need to improve certain areas of your business? If you are, just ask! Within the blogging culture, feedback plays a huge role and this can be used to your company’s advantage. Whenever something comes up that you are unsure how to handle, turn to your blogs visitors. It is the one place where you will get an honest and swift response.

Enhancing your online reputation

Many companies have a big corporate personality that surrounds them. By creating a blog, this can be translated into a one-to-one, hands-on image. If you let your clients see how you regard their opinion, you will certainly start seeing the benefits. There is nothing that can hook a customer quicker than openness and honesty.

Blogging for your business is simple and cost efficient. It has the potential to build the reputation of your company on a global scale and is a fun and easy way to promote openness and trust between you and your customers.

What more could you want from an advertising department?

What are the other advantages of blogging for business? Let me know if you have any!

Getting Yourself Into The Blogging Habit

Habits are formed by association, when you repeat something often enough the brain recognizes it as a pattern and that pattern becomes associated with something either pleasurable or negative. As we get older this becomes harder for the brain to accept, so we need to help it along!

Keeping your blog as a positive thing on your task list

Try associating writing your blog with a pleasurable part of your day, maybe you have a cup of your favorite coffee and a couple of biscuits while you write. By a pleasant association you are more likely to enjoy the experience every day. If sitting down and writing becomes connected with a negative experience or feeling you are less likely to want to form that habit. If writing it feels like a chore then you aren’t going to want to sit down and write it!

Build it into your routine. Choose a time of day to write your blog that best suits you and your finest creative brain. Some people work well early in the morning, some in the evening. They don’t take long to update, try allowing yourself some time in your life to write uninterrupted; by allowing yourself some time it does become an integral part of your day. I find the first light of day an inspiration and love listening to the silence of the day before the hustle and bustle starts properly.

Making your environment work for your blogging

It’s also a good idea to make sure working conditions are good for you. Let your friends and family know this is the time that you will be writing your posts and you’d appreciate it if they gave you some peace and quiet for a while. It’s impossible to think when the kids want you to sort out an argument, you’re wanted on the phone or one of the other many reasons our lives are never our own. Shut the door; give yourself some space to think.

Forming the habit of writing it is going to take time, it’s not going to happen overnight, just as a good following won’t. Psychologists recommend doing an activity everyday for 30 days for something to become a habit.

…And that is good advice for a blogger. In order for a blog to work it needs to be updated regularly, every day to start with. Your followers are looking for good and original posts from you regularly. Although you shouldn’t post things just for the sake of a post, that kind of content is less likely to wow than one you actually have something to say in.

Maybe you can’t get to your PC to write sometimes. We all end up with other overriding commitments sometimes. If this happens, try taking a notebook or a voice recorder with you so you can brainstorm at convenient times, when inspiration strikes. Lots of us have this facility on our phones these days – I find both methods useful when I’m out and about, to record ideas that pop into my head.

Keeping the blogging habit alive and well

When it comes to blogging commitments, focus on the positive, not the negative. Rather than dwelling on the posts you forgot to publish, concentrate on tomorrow’s post and make sure that gets done. In order for something to become a habit, you need to think of it in a positive light. If you start concentrating on the negative you will condition your brain to associate blogging with stress, performance anxiety and boredom. Remember we do this for the pleasure, not because it causes us pain!

All habits take a while to form, so give yourself time to get used to your new routine. Keep light-hearted about your blog, and use it as a platform to promote you and your business without feeling overwhelmed by the obligations which regular blogging brings.

More Income Blogging Guide Feedback

As I’m sure a lot of you know by now, Andrew and I run a blogging course called Income Blogging Guide. You can read some previous feedback on this site and on We Build Your Blog, but here are some further reviews.

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Income Blogging Guide

Howard Harkness (owner of Celtic Fiddler) was the winner of our free Ipod contest and says, “The iPod arrived Wednesday. So now I can not only vouch for the ebook, but I can vouch for the fact that they really did give away a new 8Gb iPod Nano like they said they would. I see that they are indeed practicing exactly what they preach in their ebook (which I went back and read again, this time much more thoroughly, and came away even more impressed than before), and I think that they deserve success in their Internet marketing efforts.”
You can Howard’s full blog post about our free blogging guide (and his Ipod win) here: Freebie Blogging Information

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Mike Verdicchio (owner of Confidence and Joy) said, “Particularly helpful is their step-by-step guide, with images, of  ‘must-have’ plugin that you need to install on your blog, plus the necessary tweaks for those plugins.”

You can Mike’s full blog post about our free blogging guide here: Are You Blogging?

Disclaimer: Mike is also a client of mine for my blog solutions.

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The Professor (owner of scripts for your website) says, “I’ve seen lots of so-called “blogging guides” that tell you what you should do, but don’t give you any clue as to HOW to go about doing it. There’s a new one out, and I just got a copy for review the other day. So I took a look at it — it’s got all the details. If you’re a newbie, you’ll love this.”

You can read The Professor’s full blog post about our free guide here: Everything You Need To Know About Blogging

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Martin Henking (owner of iminternetgeldverdienen) says, “If you are looking for an ebook that explains them in understandable terms , how to make money with a blog , then I can highly recommend blogging income.”
You can Martin’s full blog post about our free guide here: Income Blogging

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Scott Moody (owner of Soccer Fit Academy) says, “Over this time our blog has grown from 2-3 readers per day to over 300 readers per day! One of the resources that helped us out during this transition to social media was Andrew and Joel’s Blog Blueprint to Blogging Guide.”

You can Scott’s full blog post about our free guide here: Thinking of Starting a Blog?

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Jack Heape (owner of web marketing local) says, “This blogging guide is laid out in an extremely detailed step-by-step fashion. They make it very easy for a neophyte to find their way through the intricacies of setting up a WordPress blog.”
You can Jack’s full blog post about our free guide here: Income Blogging Guide Blueprint Review

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Iroko Akinola (owner of 15klaptops) says, “For me, this is like the ultimate blogging blueprint, it takes blogging from the scratch to the height of it…”
You can Iroko’s full blog post about our free blogging guide here: Building A Successful Blog: The Income Blogging Guide Blueprint Approach

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Bob McCluskey (owner of Going Strong Seniors) says, “If you don’t understand all of the jargon…don’t worry, they will be completely explained and you will learn some very interesting things about Internet marketing.”
You can Bob’s full blog post about our free blogging guide here: Product Review: How to Make Money from a “Granny Blog”

The Highs And Lows Of Blogging

If you’ve just set up your blog, or have been running it for a while and it’s becoming established, you may be sitting back and looking at it thinking; “Was this a great idea”?

We know that blogging can work, in terms of generating revenue and working hard to promote your business and services. We also know that blogging is not an overnight money-maker, and we’re probably not going to change the world with our blog, no matter how fantastic it is.

I’ve been thinking about blogging as a way to promote your business, and there are a number of advantages and disadvantages to it. It’s up to each one of us, personally, to decide whether it’s the right vehicle for us and our business. Here are my thoughts on the highs and lows of blogging…

The highs…

One of the main advantages of blogging, to my mind, is the fun factor. Setting up, choosing your theme and finding images and add-ons is a great experience. It’s good to know you are creating your own space online, and you have complete control of how it looks and all its functionality.

Blogs are one of the few front-line ways of communicating. They provide visible and tangible ways of monitoring your traffic, and technology today means we can update our blogs from just about anywhere. The fact that I can lie on the beach and upload a post from my sun lounger while sipping a margarita is marketing heaven. Not that I like margaritas, or for that matter, beaches…

Unlike other types of advertising and promotion, blogs are completely controllable. We decide what comments we want to publish, what subjects we choose to write about, when posts go live and when they don’t. We can make mistakes, knowing that with just a few clicks we can put them right again.
If we run a personal blog, it provides a great platform for venting emotion, journaling (if that’s a word) our lives and keeping in touch with people. Business blogs let us share what we learn, promote our expertize and maintain impetus by making regular updates.

Possibly the best advantage to blogging is the way that we get to ‘meet’ people online and build up a really great social network. I know for a fact that I would never have had the opportunity to meet some of the people I communicate with every day, had it not been for my blog. Blogs keep us in touch with people, and for those of us who work from home that interaction is really valuable.

And the lows…

OK. Here are some of the disadvantages.

  • Blogging is not a quick fix, and it won’t make us overnight millionaires.
  • Blogs are like children – they need ongoing nurturing to prevent neglect, and to help them grow in to decent and thriving ‘beings’.
  • Blogging is frustrating. Wondering why some posts work and others don’t, or why you aren’t getting noticed for your writing can be incredibly annoying for the newbie blogger. Of all the jobs in the world, running a blog has to be one of the most emotional! If things go well, you’re elated. If they go badly, you’re despondent. You can’t rely on your blog to put you in a good mood!
  • Writing your blog can be a total bind. If you’ve just come home after a long day of networking or meetings, and had a row with your other half, and there’s a great game on TV, the last thing you want to do is pick up your laptop and write a witty and interesting post. At times like this, you wonder why you bothered.

Having said all that, I know from personal experience that I will always be a big advocate of the blogging platform. Looking back at this post, I realize that the advantages far outweigh the disadvantages. Take a look at the list and decide for yourself whether this is the right industry for you. It really isn’t for everyone, but can be wonderful if it is for you.

Why Bother Guest Posting?

Most of us at some point or another have thought about the possibilities of guest blogging, or may even be doing it right now. Guest blogging is the exchange of information (content) from one blogger to another, for a site which is not your own.

It can be hard enough coming up with original content for your own site, so the idea of writing for someone else on top of your usual routine probably fills you with dread. The thing is, there are a number of advantages to lending your services out as a guest blogger. Here’s the lowdown…

Gain exposure on the web

This one is a bit of a no-brainer. The more you put yourself out there on sites and blogs, the more publicity you get to showcase yourself and your services. By taking some time to write for another person, you get the opportunity to introduce yourself to new people and potentially increase your own customer base and contact lists if they like what you have written.

Get subscribers to your own site

Without subscribers to your blog, your site will end up being a lonely and ignored affair, which makes you feel as if you are posting up messages in to the ether. Having a broad range of loyal readers is the equivalent of going to a party and knowing everyone there – it makes you feel as if you are doing something really worthwhile, and your blog is well liked. By posting up quality content as a guest blogger, you enhance your prospects of gaining a wider readership for your work.

Generate more links

Hyperlinks are the friendly and helpful powerhouse of the internet. To enhance your ranking on Google and other engines, you need links. They help you to be recognised as an expert in your field, direct traffic to your site, and increase your visibility on the web. Guest blogging helps you to quickly and easily develop custom anchor-text and back links to your blog. It’s a free and highly effective way of driving your marketing strategy forward.

Direct valuable traffic to your site

We are all ultimately in competition for our readers. If we don’t stay ahead of our game, people will leave our site and look elsewhere for their information. High traffic means high recognition, and high awareness – invaluable if you are selling products through your blog. Sharing your blogging services enables you to generate more traffic. Which enables you to generate more sales. Simple!

Guest blogging is a great way of helping other people, and gaining from it in return. Blog owners gain free content for their site, and you benefit by generating traffic, links and subscribers for your own blog.

If you write quality content that is completely original, use images and research your platform, you will be able to write effective articles which really enhance your personal brand. If you’re lucky, you’ll get asked back to post. You could also ask people to post on your site, and take the day off from writing! Remember that as a guest blogger, this is your chance to showcase your knowledge and encourage people to support you.

If you write good content for other sites, you’ll get all the benefits that guest posting has to offer. If, however, you produce poor-quality writing, you run the risk of doing more harm than good for your own business.

To learn more about guest posting check out Chris Garrett’s Guest Posting eBook ($10).

Little Known Blogging Tools That Rock!

There are thousands of plugins and addons that people can use to make their blogging easier and better. However there are some lesser known ones that may help you in certain aspects of your blogging.

1) HTML COLOR CODES

When altering the design of your site or even adding a sidebar widget box, it is very useful to know the hex value of a color for use in CSS or HTML code. This is where HTML color codes comes in, giving you the most web-friendly color codes in which to design your site. You can even buy them on a mousemat or poster for handy references! If you have Firefox you can also use the Colorzilla dropper tool extension to find out your the hex code of colors you like.

 

2) COLOR COMBINATIONS

When designing a site it’s often hard to know which colors compliment each other, and will look good on your site. Color Combos is a site that has a large selection of palettes and complimentary colors. You can type in your hex code(s) or simply the name of a color and get back a list of palettes that have colors that look good together. You can even test and tweak the combinations to see how they look side-by-side. One thing I don’t like about the site is the number of adverts plastered everywhere.

 

3) BLOG ICONS

Every blogger needs icons, whether it’s for Twitter or Facebook, or for various projects. There are plenty of icon sites out there but I like some of the icon search sites that are out there. Find Icons and Icon Finder have 287,194 and 158,179 icons respectively. Of course some will be duplicates but the great thing is they are all there at your fingertips to compare side-by-side and download. Icons often come in icon sets, so if you like the style you can usually get similar ones to match.

 

4) ONLINE REPUTATION

If you run a business you usually like to know what is being said about you. Google Alerts are very useful for that, and you can also set up Twitter searches, but it would be nice to find everything in one place. This is where Social Mention and Addictomatic come in. They search various sites to see if your name is mentioned (be sure to wrap your name or brans in quotes in order to find an exact match, like “blog tech guy”). Social mention actually searches 97 places, like Twitter, Google, LinkedIn, even the BBC. They also provide some metrics, like strength, sentiment, passion and reach, though I need to look up how they’re calculated. Addictomatic comes back with a personalized page made up of widgets from some of the most popular sites showing the results for your search term. You can bookmark this page and check often. Invaluable stuff.

I’ll be covering some more tools in future posts, but have you used these and found them useful? Are there any other tools you find indispensable?

How To Keep Motivated To Write Your Blog

I write for a number of different blogs, and getting motivated to write can sometimes be a chore or the motivational is not there.

So why do we do it?

We all know that a successful blog depends on a number of factors. For a site to succeed it needs to be informative, engaging, and most importantly, updated regularly. There’s nothing worse than going to a blog you like, only to discover there’s been no activity for a few weeks. It makes us feel let down, as if the person behind the blog has given up on it and can’t find the interest to maintain it. We leave, and don’t bother going back.

It’s all very well knowing this, but the fact remains that updating your blog can be a trial sometimes. After a hard day at work the last thing we sometimes feel like doing is posting up a sparkly message. It’s easy to allow a blog to get stale, but this is fatal for business.

So, how do we find the motivation to keep going? Here are a few ideas…

Think of your audience

It can really help the blogging process if you take some time to consider who you are writing for. Somewhere, someone right now is reading your blog. What do you want to do for them? Whether your goal is to inspire, teach, share or just talk to your online audience, it’s worth remembering that your blog is actually being read, and enjoyed, by people. Don’t let your fans down by forgetting to update!

Encourage feedback and open up communications channels
Nothing creates motivation for the humble blogger like being acknowledged. Whether you are getting praise or criticism, either form of feedback will provide you with motivation to carry on. Just knowing that your words are having an impact will give you a kick start to update more regularly. Invite people to comment on what you’ve said, and engage in dialogue with them – it’s one of the most rewarding things we can do as bloggers.

Blog on subjects close to your heart
What really gets you going? What are you passionate about? Are there any subjects which you really enjoy learning about, and sharing what you have learned? Keep your blogging lively and enthusiastic by choosing subjects you care about. Your passion will shine through in your words.

Keep remembering why you started blogging in the first place
If things are becoming a little stale on your blog, it’s worth going back to the beginning and remembering what prompted you to start writing in the first place. Was it to promote your business? Speak passionately about something that interests you? Help people? Whatever your initial motivation was, it won’t be hard to get it back once you start thinking about what your objectives are. Sometimes, we just need a reminder about what we want to achieve, before we can find the motivation to get out there and do it.

Build blogging in to your daily routine
Blogging can be a bit like cleaning your teeth and making the bed – you don’t always feel like doing it, but it always gets done. Because it has to. Instead of thinking of writing updates as a chore, it’s worth incorporating it in to your daily schedule, alongside all the other things you usually do. If you can look after yourself and your home, you can look after your blog in exactly the same way.

Visit other people for inspiration
One of the principal motivators for writers is seeing the way other people approach it. Have you ever watched a good film, and been inspired to be creative, or read a book that got you to thinking how you could do something similar? Reading other bloggers can provide you with new ideas and get the creative juices flowing. Who knows – you may be inspiring someone with your writing, right now!

What techniques do you use to keep your blog up to date? Let me know!

Blog Mastermind Re-Opens Its Doors

As I previously mentioned it was coming you should have expected it, but today Blog Mastermind re-opens it’s doors.

In addition to the previous excellent 32 minute Conversion Blogging video that takes you inside his Internet business, Yaro Starak has just released two further videos called How I Make Money Blogging (22 minutes) and Show Me The Money (17 minutes).

Even if you’re not planning on joining, the two Conversion Blogging and How To Make Money Blogging free videos are really worth watching to give you insight into how a blog can become a major source of income for you. There is very little that Yaro doesn’t share with you about his journey and how he makes money online, so from just watching these videos you can learn a lot about what might work best for you. The Show Me The Money video is just proof of how Yaro earns his money, so if you need convincing, take a look.

How To Make Money Blogging Show Me The Money
Conversion Blogging

As most of you know, I am a graduate of Blog Mastermind myself, and that is why I have faith in it and why I promote it. It is the only blogging course I promote, so please let me know any questions you have about it and I would be happy to try to answer them for you.

I have a WordPress Blog. Now What?

The “now what?” moment has hit many of my clients, and I don’t like to leave them hanging. They may just want an install or upgrade but usually I end up straying into more technical aspects and even, dare I say it, blog consulting!

Blog Settings

First things first, change your password. You get given a random password, it’s hard to remember and you’ll forget it. Yes you will. Go to your profile and change it. In fact, to be even more secure while you’re there you can set up another admin user with a different username. Then log out, log in with the new admin username and delete the user called “admin”. This is because everyone knows WordPress blogs have a username of admin and this makes it slightly easier for them to try to hack into your site.

Delete the standard Hello World post. And it’s comment.

Update the About page. A standard one will have been created for you so edit it to your needs.

Change the tagline for you blog. It says “Just another WordPress weblog”. Your theme may or may not display this tagline, but the default is not what you want it to be.

Get rid of all the default standard links in the blogroll. Why link to sites that might not be relevant to your blog or it’s readers?

Configure your discussion options. Here you can set whether blog comments are left automatically or they’re held for you to approve. I like to put “An administrator must always approve the comment”, as nothing worse than spam getting through even if you have anti-spam plugins installed.

Configure Permalinks. Permalinks are the part of the URL that comes after your domain name when on a single post or Page page. WordPress handles these automatically so you don’t have to (though you can alter them if you really want to). My preferred format at the moment is /%post_id%/%postname%/ which gives the post number and then the post name (obviously).

Create Categories. This is an important step, as they will help organise your content on your blog. I like to think of categories as broad folders, like Cars or Birds. You can add categories whenever you like so you don’t have to think of everything up front.

There are many more things to do, such as set up Feedburner, change your theme, change you comments wording, add an email subscription box, set up Google Analytics and so on, some of which I will cover in future posts.

Blog Content

The above is all very well but the time comes where you actually have to write for your blog! The following is written by my blog mentor, and friend, Yaro Starak, who is opening the doors to his Blog Mastermind coaching program today!

“In every bloggers life comes a special day – the day they first launch a new blog. Now unless you went out and purchased someone else”s blog chances are your blog launched with only one very loyal reader – you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that”s about as far you went when it comes to finding readers.

Here are the top 10 techniques new bloggers can use to find readers. These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.

It helps if you work on this list from top to bottom as each technique builds on the previous step to help you create momentum. Eventually once you establish enough momentum you gain what is called "traction", which is a large enough audience base (about 500 readers a day is good) that you no longer have to work too hard on finding new readers. Instead your current loyal readers do the work for you through word of mouth.

Top 10 Tips

10. Write at least five major “pillar” articles. A pillar article is a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice. This article you are currently reading could be considered a pillar article since it is very practical and a good “how-to” lesson. This style of article has long term appeal, stays current (it isn’t news or time dependent) and offers real value and insight. The more pillars you have on your blog the better.

9. Write one new blog post per day minimum. Not every post has to be a pillar, but you should work on getting those five pillars done at the same time as you keep your blog fresh with a daily news or short article style post. The important thing here is to demonstrate to first time visitors that your blog is updated all the time so they feel that if they come back tomorrow they will likely find something new. This causes them to bookmark your site or subscribe to your blog feed.

You don”t have to produce one post per day all the time but it is important you do when your blog is brand new. Once you get traction you still need to keep the fresh content coming but your loyal audience will be more forgiving if you slow down to a few per week instead. The first few months are critical so the more content you can produce at this time the better.

8. Use a proper domain name. If you are serious about blogging be serious about what you call your blog. In order for people to easily spread the word about your blog you need a easily rememberable domain name. People often talk about blogs they like when they are speaking to friends in the real world (that”s the offline world, you remember that place right?) so you need to make it easy for them to spread the word and pass on your URL. Try and get a .com if you can and focus on small easy to remember domains rather than worry about having the correct keywords (of course if you can get great keywords and easy to remember then you’ve done a good job!).

7. Start commenting on other blogs. Once you have your pillar articles and your daily fresh smaller articles your blog is ready to be exposed to the world. One of the best ways to find the right type of reader for your blog is to comment on other people’s blogs. You should aim to comment on blogs focused on a similar niche topic to yours since the readers there will be more likely to be interested in your blog.

Most blog commenting systems allow you to have your name/title linked to your blog when you leave a comment. This is how people find your blog. If you are a prolific commentor and always have something valuable to say then people will be interested to read more of your work and hence click through to visit your blog.

6. Trackback and link to other blogs in your blog posts. A trackback is sort of like a blog conversation. When you write a new article to your blog and it links or references another blogger”s article you can do a trackback to their entry. What this does is leave a truncated summary of your blog post on their blog entry – it”s sort of like your blog telling someone else’s blog that you wrote an article mentioning them. Trackbacks often appear like comments.

This is a good technique because like leaving comments a trackback leaves a link from another blog back to yours for readers to follow, but it also does something very important – it gets the attention of another blogger. The other blogger will likely come and read your post eager to see what you wrote about them. They may then become a loyal reader of yours or at least monitor you and if you are lucky some time down the road they may do a post linking to your blog bringing in more new readers.

5. Encourage comments on your own blog. One of the most powerful ways to convince someone to become a loyal reader is to show there are other loyal readers already following your work. If they see people commenting on your blog then they infer that your content must be good since you have readers so they should stick around and see what all the fuss is about. To encourage comments you can simply pose a question in a blog post. Be sure to always respond to comments as well so you can keep the conversation going.

4. Submit your latest pillar article to a blog carnival. A blog carnival is a post in a blog that summarizes a collection of articles from many different blogs on a specific topic. The idea is to collect some of the best content on a topic in a given week. Often many other blogs link back to a carnival host and as such the people that have articles featured in the carnival often enjoy a spike in new readers.

To find the right blog carnival for your blog, do a search at blogcarnival.com.

3. Submit your blog to blogtopsites.com. To be honest this tip is not going to bring in a flood of new readers but it”s so easy to do and only takes five minutes so it”s worth the effort. Go to Blog Top Sites, find the appropriate category for your blog and submit it. You have to copy and paste a couple of lines of code on to your blog so you can rank and then sit back and watch the traffic come in. You will probably only get 1-10 incoming readers per day with this technique but over time it can build up as you climb the rankings. It all helps!

2. Submit your articles to EzineArticles.com. This is another tip that doesn’t bring in hundreds of new visitors immediately (although it can if you keep doing it) but it”s worthwhile because you simply leverage what you already have – your pillar articles. Once a week or so take one of your pillar articles and submit it to Ezine Articles. Your article then becomes available to other people who can republish your article on their website or in their newsletter.

How you benefit is through what is called your “Resource Box”. You create your own resource box which is like a signature file where you include one to two sentences and link back to your website (or blog in this case). Anyone who publishes your article has to include your resource box so you get incoming links. If someone with a large newsletter publishes your article you can get a lot of new readers at once.

1. Write more pillar articles. Everything you do above will help you to find blog readers however all of the techniques I’ve listed only work when you have strong pillars in place. Without them if you do everything above you may bring in readers but they won’t stay or bother to come back. Aim for one solid pillar article per week and by the end of the year you will have a database of over 50 fantastic feature articles that will work hard for you to bring in more and more readers.

I hope you enjoyed my list of traffic tips. Everything listed above are techniques I’ve put into place myself for my blogs and have worked for me, however it”s certainly not a comprehensive list. There are many more things you can do. Finding readers is all about testing to see what works best for you and your audience and I have no doubt if you put your mind to it you will find a balance that works for you.”

The Blog Content section of this article was written by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time.